SAS Visual Analytics – A new approach towards BI

Nele Coghe, Pre-Sales Consultant at SAS


The BI and analytics platform market is undergoing a fundamental shift. Companies are increasingly shifting from using the installed base, traditional, IT-centric platforms that are the enterprise standard, to more decentralized data discovery deployments that are now spreading across the enterprise. The transition is to platforms that can be rapidly implemented and can be used by either analysts and business users, to find insights quickly, or by IT to quickly build analytics content to meet business requirements to deliver more timely business benefits.

Making analytics more accessible and pervasive to a broader range of users and use cases is the primary goal of organizations making this transition. Business users are looking for easier and faster ways to discover relevant patterns and insights in data.

SAS Visual Analytics (released in 2012) is the flagship product of SAS for delivering interactive, self-service analytic capabilities at an enterprise level — extending the reach of SAS beyond its traditional user base of power users, data scientists and IT developers within organizations. In this session the audience will get a live demo of the capabilities of SAS Visual Analytics.